Melissa The Real Jelly Possession - Blue
Melissa's Possession sandals are the perfect shoes for hot summer days. Made from an eco-friendly material called Melflex, these sandals are not only eco-friendly, but they are also flexible and water resistant. Their simple, clean design matches any outfit, from jeans to fluffy dresses, while their diverse color range means everyone can find the perfect pair for their style. With their adjustable strap and soft insole, these sandals offer all-day comfort, making them perfect for summer activities, whether that's city strolls or days at the beach.
The creation of Melflex®
In 1982, Grendene launched the production of Melflex®, a flexible and resistant PVC material that became an immediate success in the Brazilian footwear market.
Melflex® is a tough, flexible and comfortable material that can be molded into different shapes and colors. Also, it is environmentally friendly, as it can be recycled and reused to make new products.
The use of Melflex® in the footwear industry and its impact
Melflex® has become a very popular material in the footwear industry due to its benefits. Melissa, a Brazilian shoe company, is one of the first to use Melflex® to make eco-friendly shoes. Melissa shoes are now sold worldwide.
Melflex® has had a significant impact on the footwear industry. This material has allowed designers to create shoes that are more comfortable, lighter and more durable while reducing environmental impact. Shoes made of Melflex® are also easier to maintain and clean.